Posts Tagged ‘text’

Phonies

27Jan19

Why aren’t presenters on music radio stations putting callers on the air? I read a tweet this week from @Aircheck, the social networking site for radio. They were asking if a person who calls in with traffic information should be referred to on the air as a “listener” or a “caller”. I replied with, “Why […]


Real people are more entertaining than radio presenters. I’m talking about listener phone calls. There’s something special about phone calls on the radio. They’re authentic, unique and unpredictable and the presenter becomes more real when they’re talking to a listener on the phone. It’s hard to get listeners to call in these days. It never used […]


Radio Ga Ga

16Aug16

Why don’t you hear as many phone calls on the radio these days? Hearing humans on the phone has been replaced with the sound of radio presenters reading out texts. Why do radio stations even allow you to text? Has radio forgotten it’s an AUDIO medium? The stations work hard to get you to listen […]